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    Your Marketing Center

    1. Welcome to Your Marketing Center
    2. Getting Started with Your Marketing Center
    3. Design Library
    4. Campaigns
    5. Printing

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    Edit a Saved Campaign

     

    On this page you'll learn how to:

    •  Edit a saved campaign
      1. Change your campaign name
      2. Edit or add steps
      3. Add or remove contacts
      4. Review and activate your campaign

    Edit a Saved Campaign

    Each saved campaign is identified by a row on the Manage Campaigns page.

    To edit a campaign, click Edit below the campaign status.

    You’ll be taken to the campaign editing page. Here you’ll have the options to:

    1. Change your campaign name
    2. Edit existing steps or add new ones
    3. Add or remove contacts
    4. Review and activate your campaign
    5. Pause or delete your campaign

    (warning) Note: As you save each step, this campaign will be saved in My Saved Campaigns in an Inactive status. The campaign will not be active until you complete Section 4 and choose to Activate the campaign.

    1. Change Your Campaign Name

    Select Section 1 if you want to rename your campaign, then, click Save & Continue.

    You’ll see a confirmation at the top of the screen, showing the name has been changed. You’ll also notice that the text for Section 1 now shows the new campaign name.

    Back to Edit a Saved Campaign

    Back to top

    2. Edit Existing Steps or Add New Steps

    When you select Section 2, you’ll have the opportunity to:

    • Review and edit the existing campaign steps
    • Delete a campaign step
    • Add additional campaign steps

    Edit Existing Steps

    To see the existing steps, click anywhere on the row for Section 2 to expand it.

    To edit an existing step, click the Edit or Personalize button. You’ll then be taken to the marketing design editor.

    (info) Note: If you’ve never edited a piece, then the button will say Personalize.

    Back to Edit a Saved Campaign

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    Delete a Campaign Step

    To remove a campaign step, click thefor that campaign step.

    Confirm you want to delete the step by clicking Yes, Delete Step.

    Back to Edit a Saved Campaign

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    Add Additional Campaign Steps

    To add additional campaign steps, click Add Step.

    Select which type of step you would like to add.

    • Email steps
    • Activity steps
    • Direct Mail steps

    Then, click Add Step.

    Back to top

    Email Step

    When you select Email as the step you would like to add, you will be taken to your Marketing Center. You’ll be able to view all campaign enabled designs, which will already be filtered to show only Email materials.

    You can choose to add:

    • A new email design
    • A saved email design

    Narrow your search with the Search Options box.  This will let you filter your results by keyword or title and/or Collection.   When finished, select Search. A collection is a group of similarly themed designs.

    Back to Add a Campaign Step

    Back to top

    To add a new email

    When you see an email design that you want to use, click the image for the email design and you’ll be taken to the detail page for that design.

    To add this step to the campaign without any edits, click Add to Campaign.

    To customize the design before adding it to your campaign, click Personalize. You will be taken into the marketing design editor.

    The page Macro Save a Marketing Design does not exist.

    After editing and saving your design, you will be returned back to this page where you can now add your saved design to your campaign.  Click Add to Campaign.

    (info) Note: If you would like to make further changes, click Edit.

    Back to Add a Campaign Step

    Back to top

    To add a previously saved email design

    To add an email design that you have saved previously, click the My Saved Designs radio button.

    You can filter the list further by:

    • Showing Listing Enabled Designs only
    • Entering a keyword or title for one of your saved designs

    Click Search to view the results.

    Click the image for the design you want to add and you’ll be taken to the detail page. To make changes to this design, click Edit.

    To add the design to your campaign with no changes to the design, click Add to Campaign.

    Back to Add a Campaign Step

    Back to top

    Activity Step

    When you add an Activity step, the activity will be added to the end of your campaign as a default. You’ll be able to identify if this activity is a:

    • Task
    • Meeting
    • Phone Call

    Each activity type will trigger a reminder, which will appear on your Dashboard as well as on your Reminders page (Email & Reminders tab / Reminders).

    Choose a reminder type based on whether or not you want the activity to be tied to a specific contact.

    • Task: general reminder, not tied to a particular contact
    • Meeting: reminder is tied to a specific contact
    • Phone Call: reminder is tied to a specific contact

    In general, if you want to schedule a reminder for yourself to do something, choose task.  If you want to be reminded to do something with specific contacts on a campaign, choose meeting or phone call.

    Each activity will have:

    • Schedule: Day/date the piece is scheduled to be sent
      • Date campaign: The date of the activity
      • Interval campaign: Number of days after the prior campaign step this activity will occur
    • Subject: Give your activity a subject. Ex. “2nd Day Phone Call”
    • Notes: Provide details about the activity. This information will display on your Reminders page.

    Back to Add a Campaign Step

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    Direct Mail Step

    When you select Direct Mail as the step you would like to add, you will be taken to your Marketing Center. The design library will be pre-filtered to show only campaign enabled Postcards. Postcards are the only material type you can add to a campaign for direct mail.

    You can choose to add:

    • A new direct mail piece
    • A saved direct mail piece

    Before walking through how to add a direct mail piece, we’ll show you how to filter the available marketing pieces.

    Back to Add a Campaign Step

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    Filter Direct Mail Pieces

    To show only pieces that pull in your active MLS listing information, mark the check box next to Listing Enabled Designs Only.

    (info) Note: You must have your MLS Agent ID or Office MLS ID in your account for listing information to be available for these pieces.

    You can also search by keyword or title, or select the Collection drop down menu to filter by collection.

    If you filter by collection, then you will only see pieces for that Collection. A collection is a group of similarly themed designs.

    When finished, click Search.

    Back to Add a Campaign Step

    Back to top

    To add a new direct mail piece

    Once you find the design you would like to add, click on the image and you’ll be on the detail page for that design.

    To add the design to the campaign without any edits, click Add to Campaign.

    To customize the design before adding it to your campaign, click Personalize. You will be taken into the marketing design editor.

    The page Macro Save a Marketing Design does not exist.

    After editing and saving your design, you will be returned to the marketing design details page. To add your saved design to your campaign, click Add to Campaign.

    If you would like to make further changes, click Edit.

    To add a previously saved direct mail design

    To add a direct mail design that you have saved previously, click the My Saved Designs radio button.

    You can filter the list further by:

    • Showing Listing Enabled Designs only
    • Entering a keyword or title for one of your saved designs

    Click the image for the design you want to add and you’ll be taken to the detail page. To make changes to this design, click Edit.

    To add the design with no changes, click Add to Campaign.

    Back to Add a Campaign Step


    Back to Edit a Saved Campaign

    Back to top

    3. Add or Remove Contacts

    Add a contact to a campaign

    To remove a contact from a campaign:

    • If they were added via a group membership, you can only remove them from the campaign by removing them from the group.
    • If they were added individually, you can remove them individually from either the contact summary, or from the campaign you are removing them from.

    Back to Edit a Saved Campaign

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    4. Review and Activate Campaign

    To activate a campaign, expand the Review and Activate section of the campaign. From here, you must check the opt-in confirmation box, then click Activate.

    Back to Edit a Saved Campaign

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    5. Pause or Delete Campaign

    To pause or delete a campaign, expand the Review and Activate section of the campaign. From here, you can click Pause, or click Delete.

    Back to Edit a Saved Campaign

    Back to top

    Additional Resources:

    • Add a Contact to a Campaign
    • Create a New Campaign
    • Using the Marketing Design Editor

     Can I duplicate or copy a campaign?

    No

     What is the maximum number of contacts I can put on a campaign?

    Interval campaigns: Yes. The campaign will be automatically changed to an Active status.
    Date campaigns: No

     What is a campaign step?

    A step is an email, activity, or direct mail design that are sent out as part of a campaign.

     Can I edit a campaign step after it has been sent?

    Interval campaigns: Yes, but you cannot change the step order
    Date campaigns: No

     Do I have to use a previously saved design when adding a step?

    No, you can select an unsaved design template, personalize, and save it. Then you can add it to a campaign.

     What is a date campaign?

     A date campaign is a campaign where each step is sent out on a specific date.

     What is an interval campaign?

    An interval campaign is a campaign where there are a specified number of days between each step. 

     

     

     

     

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